APA Style
Perreault, William D, McCarthy, E. Jerome. (1999).
Basic Marketing : A Managerial Approach 13th ed (13th ed).
Boston:
Mc Graw Hill.
Chicago Style
Perreault, William D, McCarthy, E. Jerome.
Basic Marketing : A Managerial Approach 13th ed.
13th ed
Boston:
Mc Graw Hill,
1999.
Text.
MLA Style
Perreault, William D, McCarthy, E. Jerome.
Basic Marketing : A Managerial Approach 13th ed.
13th ed
Boston:
Mc Graw Hill,
1999.
Text.
Turabian Style
Perreault, William D, McCarthy, E. Jerome.
Basic Marketing : A Managerial Approach 13th ed.
13th ed
Boston:
Mc Graw Hill,
1999.
Print.