Gaya APA

Best, R, J. (2004). Market-Based Management: Strategies for Growing Customer value and Profitability (Ed.3). United Stated of America: Prentice Hall.

Gaya MLA

Best, Roger, J. "Market-Based Management: Strategies for Growing Customer value and Profitability". Ed.3 United Stated of America: Prentice Hall, 2004. Text.