Gaya APA
Kotler, P., Fox, K, F. (1995).
Strategic Marketing For Educational Institutions 2nd Ed (2nd Ed).
United Stated of America:
Prentice-Hall.
Gaya MLA
Kotler, Philip., Fox, Karen, F.A.
"Strategic Marketing For Educational Institutions 2nd Ed".
2nd Ed
United Stated of America:
Prentice-Hall,
1995.
Text.