Gaya APA
Belch, G, E., Belch, M, A. (2024).
Advertising and Promotion : An Integrated Marketing Communications Perspectives (Ed.13).
New York, NY:
McGraw.Hill.
Gaya MLA
Belch, George, E.., Belch, Michael, A..
"Advertising and Promotion : An Integrated Marketing Communications Perspectives".
Ed.13
New York, NY:
McGraw.Hill,
2024.
Text.